Why Use Us?

Professional simplicity is the key

There's a name for the style of writing we offer - we coined it, too. We call it "Professional Simplicity" (we kicked around "Simply Professional" as well.)

In a nutshell, it's this: We're professional enough to write anything, but we're clear enough to be understood by anyone.

Now, we'll be the first to admit that we're not for everyone. There are some companies out there that like the buzzwords and "non-common-person" tone. We're not a good fit for those companies.

Conversely, we're an EXCEPTIONAL fit for companies who want to sound intelligent and professional, but still want to be crystal clear.

Companies like that tend to be very pleased with the work we produce for them. This is because your written communications take on an entirely different disposition when they are professional sounding, yet clear. In simple terms, people respond very well to excellent writing that they understand.

And excellent, professional, clear writing is exactly what you get from us. But you also get more...

You get professional writer Dan Furman.

Listen; there are a lot of writers out there. Many of them can be had for a lot cheaper than Dan, too. But how many of them can get you to read to the middle of the third page of a website?

The short answer is "not many".

But Dan is not just an exceptionally gifted writer. He's also a no-nonsense marketing professional who has a unique talent for seeing the bigger picture, and brings an "outsider's perspective" to your writing. This is an all-too-often overlooked aspect of written communication - in many cases, a company's employees are simply "too close" to write objectively. Dan understands that, and writes for your reader's eyes.

Business done the right way

Your project is extremely important, and we never forget that. We take pride in not just our writing, but also in being a great business. That's easy for anyone to say, so we like to mention that we're a real corporation; we're members of the Better Business Bureau; and our Dun and Bradstreet rating is excellent. These things cost money, and take effort to maintain. Anyone can put up a website and say they are great. So we take these extra steps to prove our mettle.

A bit about fees: We quote all projects on an individual basis. Depending on the scope of the work, some projects work best with a flat fee, and others require a contract rate. While our fees are not the highest out there, they do reflect the professional quality of our work.

In addition, most of our projects require scheduling. We are almost never available "tomorrow", but can usually begin almost any project within a few weeks. Contact us and let's see how we can help you.